Digital Communications Strategist
01 aBOUT mE
Learn everything you need to know about me in 23 questions more or less.
MY KNOWLEDGE LEVEL WITH DIGITAL MARKETING TOOLS
MY LATEST WORK.
April 2020- Present
Pomp & Sass
Wrote, edited, and proofread SEO optimized articles to be published on company website in June.
Developed compelling content in accordance to defined persona's needs and interests which included health, wellness, and lifestyle topics.
Organized and implemented content calendar to ensure the development and publication of articles in a timely manner.
SEPTEMBER 2018-MARCH 2019
Digital Marketing Strategist
Created and implemented our agency’s digital strategy for two projects: Frank’s Jewellers and Ke-to Life (see portfolio).
Lead a collaborative team environment and was a key player in securing business opportunities.
OCTOBER 2017- AUGUST 2019
Waterloo Public Library
Blogger and Shelver
Regularly contributed content to promote the services and collections at the library on the “More Books Please!” blog (see portfolio). My blog post “Back to Reading” was the second most read blog in 2018.
When I wasn’t blogging, I was an invaluable member of the operations team who made a positive impact on the organization of library materials while providing every library patron esteemed customer service.
MAY 2016-AUGUST 2016
George Brown College
Tutoring and Learning Centre Coordinator
Communications specialist who tutored college-level students the fundamentals of English grammar and composition.
Repositioned the Writing Centre’s social media strategy to better target potential patrons through Twitter and Facebook.
JANUARY 2016-APRIL 2016
Leysin American School in Switzerland
Made a positive impact on the school community through guiding students to find information and materials on the shelves or on online databases to assist their learning.
Developed interpersonal skills with staff and students with different cultural backgrounds and languages.
SEPTEMBER 2014-JANUARY 2015
University of Waterloo
Partnered with the project management team to test and edit embedded help documents with consideration of different learning styles and disabilities.
Created written and audio-visual training materials to aid students, staff, and employers with adapting to the WaterlooWorks job posting system at the University of Waterloo.
Adaptive at navigating and using online databases to store and organize documents and other mediums of data.
SEPTEMBER 2009-JULY 2015
Maintained high standards of customer service during high-volume, fast-paced operations.
Planned and organized resources in anticipation of business including preparation, product stocking and managing staff delegation of tasks.